To further up its Eco-cred, Target commissioned a 60-piece clothing line from designer Rogan Gregory. Mr. Gregory (who is behind the labels Rogan, Loomstate, Edun, A Litl Betr, and Rogan Objects) is known for using organic, sustainably produced materials in his collections, and most of his labels appear at high-end retailers such as Bloomingdale’s, Neiman Marcus, and Barneys New York.
Gregory’s collection for Target is part of Target’s Go International program, which features a line of moderately priced clothing from cutting-edge designers. Each collection in the Go International program appears in stores for about six weeks at a time. From Target:
All cotton used in the Rogan for Target collection is 100% certified organic, highlighting Rogan’s design sensibility of unique construction and a devotion to environmentally sensitive materials. The exclusive women’s fashion collection will launch on Target.com/go and at most Target stores nationwide on May 18, 2008, and will be available through June 28. Read the rest of this entry »