Music. Delive(RED).

1 July 08

futurethink_red_music

Product (RED), which we’ve covered before, announced a new offering yesterday designed to create a steady stream of donations for The Global Fund through a music subscription service. The yet-to-be-named service will offer consumers, for $5.00 per month, access to 3 new pieces of exclusive content each week (two of them digiatl song downloads). Half of the subscription revenue will go directly to The Global Fund, while the other half will go to the artists and record labels who contribute content. From the New York Times:

Each week (RED)’s service will deliver two songs in MP3 format, one from a superstar act like U2, whose frontman, Bono, was a co-founder of (RED), and one from a less established artist. The third piece of content will be a “crackerjack surprise,” a song, video or short story. The idea is to appeal to Internet users who are interested in music but alienated by commercial radio or the chaos of some online music sites. Read the rest of this entry »

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The Mixtape Lives On

2 April 08

futurethink muxtape

The “Mixtape” – a painstakingly dubbed compilation of sentimental songs – was once the tried and true method of letting someone know that you really cared. But sadly, the mixtape seems to have died off along with the cassette tape itself. Sure – people burned compilation CDs that served the same purpose, but it somehow just wasn’t the same. Read the rest of this entry »


Evolving Mobile

7 December 07

Nokia recently unveiled a new mobile handset that the company claims is the greenest phone ever made. The 3110 Evolve phone features a casing made from over 50% renewable materials, and it is packaged in a smaller box made from 60% post-consumer recycled content. The device will also get its juice from Nokia’s most energy efficient wall-charger, which uses a reported 94% less energy than current Energy Star requirements. The Evolve will hit stores sometime in 2008, and there’s no word on pricing as of yet.

Nokia also announced a new “Comes with Music” offering this week, which will give customers one year of unlimited music downloads through a subscription service. Thought the tracks will be DRM-laden, they will not expire once the user’s subscription is up. Anssi Vanjoki, Nokia’s VP of Multimedia says: “Comes with Music fulfils our dream to give consumers all the music they want, wherever they want it, while rewarding the artists who create it.” Learn more and read other recent announcements at Nokia.